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Marketing

  • People employed in marketing concern themselves with market segments, which are large groups of consumers defined by income, ethnicity, age, or a number of other factors.
  • Ultimately marketing wants to know which market segments will buy their company's products and how best to sell those products to their target market
  • Two major factors of marketing are the recruitment of new customers (acquisition) and the retention and expansion of relationships with existing customers (base management).
  • Marketers depend on market research, both formal and informal, to determine what consumers want and what they are willing to pay for it.
  • Marketing’s primary aim is generating a competitive advantage relative to its competitors.
  • Other tasks include identifying and analysing an organisation's strengths and weaknesses, and responding to opportunities and threats in the marketing environment
  • make decisions regarding products, such as choosing labels or packaging as well as work on developing new products
  • make decisions regarding the distribution of products (such as taking orders, warehousing, stock control and transport), manage store image or undertake direct marketing
  • develop plans for advertising, sales promotion, public relations, personal selling and sales management


Your search resulted in: 368 position(s)

Senior Account Manager
Michael Page

Melbourne, All Melbourne, Full Time 17 May, 2012


An exciting role working on TTL and BTL campaigns in a leading global agency!

Job Category: Advert/Media/Comm/Ent & Design

Freelance roles - Ad Agency
Michael Page

Melbourne, All Melbourne, Temporary 17 May, 2012


A number if freelance roles for immediately available Account Managers and Senior Account Managers. Immediate starts.

Job Category: Advert/Media/Comm/Ent & Design

Brand Marketing Manager
Michael Page

Melbourne, All Melbourne, Full Time 17 May, 2012


Excellent opportunity to join a globally recognised services organisation

Job Category: Marketing

Product Manager
Michael Page

Melbourne, All Melbourne, Full Time 17 May, 2012


A challenging and diverse role encompassing product management and development across a range of customer focused services.

Job Category: Marketing

Account Manager - Leading Agency
Michael Page

Sydney, All Sydney, Full Time 17 May, 2012


Fantastic independent integrated agency

Job Category: Advert/Media/Comm/Ent & Design

Product Specialist/Inorganic Mass Spectrometry/Isotope Ratio
Ballantyne Recruitment

Adelaide, All Adelaide, Full Time 17 May, 2012


Product Specialist/Inorganic Mass Spectrometry/Isotope Ratio

Job Category: Marketing

Product Specialist/Optical Emissions Spectroscopy/XRF/XRD
Ballantyne Recruitment

Brisbane, CBD & Inner Suburbs, Full Time 17 May, 2012


Product Specialist/Optical Emissions Spectroscopy/XRF/XRD

Job Category: Marketing

Product Specialist/Optical Emissions Spectroscopy/XRF/XRD
Ballantyne Recruitment

Melbourne, CBD & Inner Suburbs, Full Time 17 May, 2012


Product Specialist/Optical Emissions Spectroscopy/XRF/XRD

Job Category: Marketing

Business Development Manager - Motor & Generators Service Sales
Barclay Recruitment

Perth, CBD, Inner & Western Suburbs, Full Time 17 May, 2012


Business Development Manager - Motor & Generators Service Sales

Job Category: Marketing

Product Specialist/Optical Emissions Spectroscopy/XRF/XRD
Ballantyne Recruitment

Sydney, CBD, Inner West & Eastern Suburbs, Full Time 17 May, 2012


Product Specialist/Optical Emissions Spectroscopy/XRF/XRD

Job Category: Marketing

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